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FanDuel’s California Prediction Markets Complicate Sportsbook Ambitions

California Nations Indian Gaming Association chairman James Siva’s warning underscores FanDuel’s regulatory dilemma as rivals expand into digital card ripping.
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FanDuel’s sports prediction-market activity in California has complicated its efforts to build tribal support for a future traditional sportsbook license, according to Sportico.com. California Nations Indian Gaming Association chairman James Siva offered a blunt response: “We don’t forget.”

That friction is part of a broader dilemma for FanDuel as competitors expand into digital trading-card products with betting-like mechanics. The company is monitoring that business rather than launching its own card-ripping platform.

California tribal concerns shape FanDuel’s approach

Sportico.com reports that FanDuel accepts sports prediction-market bets in California. Its relationship with tribal gaming groups is a consideration as the company weighs expansion into products operating in regulatory gray areas.

FanDuel has been more cautious than some peers about such products, concerned about backlash from states and tribal groups where online sports betting has not been legalized, according to the report.

After being caught flat-footed by prediction markets, FanDuel launched a prediction-market app through a joint venture with CME Group. But Sportico.com reports that FanDuel has accounted for less than 1% of U.S. prediction-market volume this NFL season.

Card rips attract rivals while FanDuel watches

Digital card-ripping platforms charge users for a randomly selected trading card tied to a physical card that can be shipped upon request. Users typically accept an instant resale offer and often use the proceeds to open more packs.

Sportico.com cites Barron’s reporting that instant sell rates reach as high as 98% on some apps. The report describes the business as being treated as e-commerce, without dedicated industry regulators or an official responsible-gaming standard.

Fanatics, Underdog and PrizePicks already offer digital card rips, according to Sportico.com. DraftKings’ venture arm, Drive, has invested in Rips by Triumph.

Flutter CEO Dan Taylor described FanDuel as “tracking” rips. Rather than building its own product, FanDuel is sending frequent sportsbook bettors free credits for Arena Club, an unaffiliated card-ripping app, through its rewards program.

If you or someone you know has a gambling problem, call the California Problem Gambling Helpline at 1-800-GAMBLER (1-800-426-2537), 24/7.

More from playca.com – Becerra Win Could Help California Tribes’ 2028 Sports Betting Effort – FanDuel Predicts targets bigger share after slow rollout, Flutter says – Congress presses MLB, MLBPA over FanDuel promotion tied to Bryce Harper video

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Source: As reported by Sportico.com.

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