LuckyLand Slots is the newest social casino venture from Virtual Gaming Worlds. Australian-founded VGW also operates two other social gaming sites: Chumba Casino and Global Poker.
Social casinos allow Californian players, as well as those living in other gambling-restricted areas in the US, to play games for cash prizes legally.
VGW uses a patented bi-currency system, which means that no money is wagered at any point in the process, even though equivalent cash prizes are redeemed.
Luckyland Slots fact sheet
|Sign-up bonus||7,777 Gold Coins + 10 free Sweeps Coins|
|Promotions||Double Sweeps on first Gold Coins purchase|
|Proprietary games||Yes, all-exclusive|
|Free-to-play games||Yes, virtual chips are awarded for free|
|Real money games||No, but you can play for Sweeps|
|Real-money payouts||No, Sweeps can be exchanged for cash prizes|
|Legality||Legal in California|
Luckyland Slots and California regulations
According to Section 330 of the California Penal Code, playing on offshore sites constitutes a misdemeanor and is punishable by a fine of up to $1,000 and six months in jail. This doesn’t apply to Luckyland as it is a social casino with promotional sweepstakes-based cash prizes.
The site doesn’t allow its customers to put their money directly on the line. It does, however, offer an option to purchase play money chips, called Gold Coins.
Every Gold Coins pack is bundled with free sweepstakes tickets, which are called Sweeps. Sweeps don’t meet the definition of a virtual currency because they are worth nothing by default. They only become redeemable when a player participates in the sweepstakes by playing one of the Sweeps slots.
While elaborate, this system is completely fool-proof from a legal point of view, allowing US-based players to experience the rush of playing real casino games without violating any California-specific or federal laws.
A social casino: How does it work?
LuckyLand Slots shares the same two currencies as VGW’s other operations:
- Gold Coins
- Sweeps Coins
Players can choose which to use on any of LuckyLand’s slots games. However, Gold Coins hold no monetary value and players cannot redeem them for a cash prize.
New LuckyLand customers receive 7,777 Gold Coins in their account for free plus 10 free Sweeps Coins when you join using this link.
Sweeps Coin (SC), on the other hand, can be exchanged for cash prizes once the customer has collected SC 50.
Sweeps Coins cannot be purchased directly; players need to buy packs of Gold Coins that come with Sweeps Coins bundled in for free. Alternatively, players can claim sweeps for free by sending a handwritten letter to VGW or entering Facebook competitions.
This means that Sweeps Coins stays under the realm of “prizes” in the eyes of the law, and LuckyLand can offer cash prizes without players wagering real money.
Licensing and the law
LuckyLand is only the newest addition to Virtual Gaming World’s social gaming portfolio. The company has been openly and successfully operating Chumba Casino, which uses an almost identical format, since 2012.
This success seems to suggest that the system works.
On top of that, VGW is licensed by the Maltese Gaming Authority, one of the premier such regulators in Europe.
Lastly, LuckyLand is only available to players from California and the rest of the US, except for Washington state. Prospective customers must provide a valid US phone number confirmed by SMS before playing at a sweepstakes casino.
How to access LuckyLand Slots
Interested players can create an account with LuckyLand Slots in three different ways:
- In a browser on a desktop or mobile device
- Via Facebook
- On Android with an app
- On iPhone / iPad within a web browser
LuckyLand’s browser mode should be the easiest for most customers. Visiting the site triggers an automatic client download.
Such clients are uncommon at online casinos these days, but they allow for a smoother experience with full-screen visuals and a more immersive feel.
All account settings, information, help and games are contained within a couple of screens. This means there’s no fiddling through various menu trees to find something at LuckyLand.
However, being required to download and run a client may put a strain on slower connections or devices.
Regardless, the initial download shouldn’t take too long, even on slow connections. For those on a limited mobile data plan, however, any required download is a drawback.
New customers can also create a LuckyLand Slots account through Facebook. This option eliminates the need to enter details such as their full name and date of birth upon signup, although the site otherwise remains mostly the same.
LuckyLand visitors with Android smartphones or tablets can visit the site through their official Android app.
Unfortunately, the app isn’t available in the Google Play store, so players need to download the .apk file from LuckyLand’s website and install it manually. This process takes some effort but shouldn’t be a problem. The sweepstakes casino features a simple guide through the process.
Lastly, iPhone and iPad users can play directly within the web browser on their devices.
LuckyLand Online Slots games
Luckyland Slots, as the name suggests, is dedicated to slot games only.
Currently, there are 26 titles in its collection, which is regularly expanding. Players can opt into an email list to receive notification about new releases.
LuckyLand titles cover a range of styles and themes, but all of them are modern 3D video slots.
Think fancy animations, expanding wilds, tumbling reels, multiple bonus rounds – all the accoutrements of top-tier slots.
However, each game requires a download before it can players can open it. Again, this could be a drawback for those on slower or limited connections.
Players who enjoy a simpler, three-reel machine might find more luck at VGW’s similar Chumba Casino.
Still, LuckyLand has pinned its focus on fantastic-looking video extravaganzas, and they look just as good as anything from top developers, e.g., Bally or NetEnt.
In a similar vein to many of the world’s most popular slots, 11 of the games on offer at LuckyLand use a networked progressive jackpot feature. Some of these are:
- Buffalo Rush
- Dead Lucky
- Mardi Gras Money
- Mayan Gold
- Snow Queen 3D
- Vaults of Valhalla
The jackpot prizes often go up to SC 20,000 or more. Strangely, players can also win them in Gold Coins. This might interest players looking for big-time play-money wins. For most, however, SC 20,000 should be tempting enough.
While this doesn’t scale the heights of true big-money progressives, it’s not a prize to be sniffed at, especially for US-based players who can’t legally access the biggest prize slots.
Purchasing Gold Coins and exchanging Sweeps
New customers at LuckyLand receive SC 10 and 7,777 Gold Coins to get started.
However, players cannot use sweeps until an SMS ID check has confirmed they are a US resident.
After that, players can obtain more Gold Coins with free Sweeps bundled in for free.
They are available for purchase using Visa and Mastercard in the following amounts:
- 4,000 GC + SC 2 = $1.98
- 17,500 GC + SC 5 = $5.49
- 40,000 GC + SC 10 = $9.99
- 85,200 GC + SC 21 = $19.99
- 240,000 GC + SC 52 = $49.99
- 600,000 GC + SC 104 = $99.99
- 3,500,000 GC + SC 525 = $499.99
All LuckyLand customers also receive free Gold Coins for regularly logging in, available in the following lots:
- 150 Gold Coins every four hours
- 250 Gold Coins every 12 hours
- 300 Gold Coins every 24 hours
- 300 Gold Coins every 32 hours
Players can collect these incentives individually during normal play or all at once after not visiting the site for a longer period.
After playing through their sweeps balance at least once and accumulating more SC 50, winning players can redeem their Sweeps for cash prizes at a favorable rate of 1:1, which makes it easy to calculate potential prizes.
Sadly, Visa and Mastercard are not available when redeeming for cash prizes. Instead, LuckyLand uses electronic fund transfers (EFT) to redeem cash prizes straight to players’ bank accounts. This method can take three to five days to complete, plus the time for identity verification checks.
LuckyLand does not charge extra fees for redeeming prizes or purchasing Gold Coin packs.
Promotions and offers
LuckyLand Slots only offers one traditional promotion, but players can obtain Sweeps Coins in a few other ways.
The main offer is a welcome deal that grants 50,000 Gold Coins and 10 Sweeps Coins for just $4.99, which is 50% off the usual price for a similar package.
Players can also visit LuckyLand’s Facebook page to enter competitions for Sweeps Coins. These vary between SC 5 and SC 30 in prizes and are usually simple contests, such as a spot-the-difference picture or coming up with a creative hashtag.
In total, LuckyLand runs one or two competitions a week, and they are a great way to score some free SC.
Contacting LuckyLand Slots or VGW
Customers can only contact LuckyLand Slots support via email at [email protected]. PlayCA received a response within a few hours, although some customers report waiting up to 24 hours.
Players can converse with a marketing agent on Facebook chat, but if it is anything other than a simple query, they’re told to contact support by email.
Some customers also choose to air problems or complaints on LuckyLand’s Facebook posts. In this day and age, companies are highly aware of the need to look good on social media, and they often do a lot to be publicly seen as taking decisive action.
However, we still recommend going through the appropriate email support channels before taking a question to a public forum.